Wordpress Site Management Software Market - By Type (Basic, And Premium), By Application (Freelancer, Developer, and Agency), and By Region - Global Opportunity Analysis and Industry Forecast, 2020 – 2030

WordPress site management software is a platform that enables users to manage multiple wordpress sites through one dashboard. It allows users to access, monitor, and edit multiple sites without the requirement of separate login credentials for making changes on the sites. WordPress site management software is particularly used by freelancers or businesses that have to maintain client websites. Managed wordpress hosting is an implemented service where all technical aspects of running wordpress is managed by a particular host or a server. It is secure, high – speed, and scalable. One of the major benefits of managed wordpress hosts is the premium support. Web designers and developers use wordpress to create web pages for small and medium enterprises. It has an intuitive interface. Users can write content without prior knowledge in web creation or HTML codes. They can add new pages, blog posts, event calendar, video gallery, twitter feed, facebook fan Box, images, and formatting is easy. WordPress comes with plug-in, most of which are free or reasonably priced. Attributed to these benefits, the global wordpress site management software market is expected to show significant growth during the forecast period.

Market Segmentation:

On the basis of type, the wordpress site management software market is bifurcated into basic, and premium. On the basis of application, the market is classified into freelancer, developer, and agency. On the basis of region, the wordpress site management software market is segmented into North America, Europe, Asia Pacific, and RoW.

Market Dynamics and Factors:

Growing digitalization, increasing demands of performance marketing software by the vendors, and disposable income growth are the major driving factors of the wordpress site management software market. Complexity of deployment, lack of skilled workforce, and security threats are some of the restraining factors in the wordpress site management software market growth. However, integrated services offering premium features and ease of use is expected to positively impact the growth of the wordpress site management software market in the upcoming years. Plug in are widely available to expand the usability of a wordpress powered website. These plug in are free and highly configurable. They can enhance the functionality and appearance of the website. Furthermore, wordpress is search engine friendly and is compatible with search engines such as google, yahoo, and bing. Requirements of a robust platform with attractive features such as title tags, headings, and optimized images is anticipated to increase the demand of wordpress site management software market. According to a study, recently launched Gutenberg Editor version 5.0 WordPress is a block based editor which allows users to add, edit, and update multimedia content using the content blocks. Instead of writing custom code, one can simply add a block on the existing content. Rapid technological advancements and innovations in the existing technologies are expected to fuel the wordpress site management software market growth. It is anticipated that people will use this new editor a lot in the years to come and make quick edits from their mobile phones. Government funding and initiatives are likely to propel the wordpress site management software market growth in the near future.

Geographic Analysis:

North America is currently dominating the wordpress site management software market owing to the technological advancements and the rise of competitors. For instance, Weebly, in the U.S., with their extensive marketing efforts, is dominating the google SERPs (Search Engine Results Pages) with over 600 Million WordPress related search results. Asia Pacific is expected to grow at an alarming rate due to a large number of internet users and introduction of high speed network technologies. Europe and Latin America are anticipated to grow owing to the public private partnerships, demand of managing a large chain of websites effectively, and increasing awareness of open-source platforms that offer immense possibilities for the users having little experience in website design and development.

Competitive Scenario:

The major key players in the wordpress site management software market include ManageWP, InfiniteWP, Acquia, MainWP, and BloGTK.

Wordpress Site Management Software Market Report Scope